8.5.12

Branding

I'm all for the idea of e-stores having a store to be able to walk in and try on. The results from my survey proved that most of you would shop at Net-A-Porter if they had a store. I will be trying a new brand in a pop up store for Net-A-Porter. After giving my brand some thought I have decided on calling it 'Pearlesque' Tomorrow I shall create a mood and trend board. I have already posted some of my inspiration. Now, I'm hitting the pillow for a fresh start tomorrow!


Night xxx

images by me

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